Love the Sun. Love Your Skin.

Sun Safe & Stylish Built-In UPF 50+

  • Shortsleeves, Longsleeves, Bikinis...

    It's all here for the little adventurers in our families. The girls swim collection shares a color and design story that can match moms swim or stand out all on it's own. Safe, stretchy, fun, and versatile. Look no further for sun-seeking days ahead.

  • Designed With Comfort In Mind

    For active bodies, our boys swimwear is soft, stretchy and stylish. The perfect answer for the pool or beach, these sun stopping styles are ready for play, swim and more.

  • Protect Your Skin and Look Good While You Do It

    It's beach season! These UPF 50+ swimsuits and sets that can match in patterns with your little ones. Light, soft, stretchy and fun, you'll be the best-dressed beachgoer or poolside lounger of the season.

Great Options for the Kids You Love, All in One Convenient Place

  • Beach Day Basics: Discover new arrivals for baby, built off of high quality basics that have soft and well-loved qualities.
    Basic but not basic at all.

  • Accessories that make all the difference. The pieces that make or break that day out, provide protection, and add style along the way.

  • Active options for kids on the go. Play x Play is built for your kids on the move who transition from indoor to outdoor with versatility and style.