Clothes for Life

At Rylee + Cru Collective, we're intentional about crafting clothing that's both ridiculously cute and resoundingly fierce - in personality and longevity.

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About Us

A children’s line founded by illustrator Kelli Larson and inspired by her own little ones. Rylee + Cru merges art and imagination, offering unique clothing for the modern child and mom.

Family and community are the heart of everything at Rylee + Cru and our desire is to build brands that meet you and your children at every moment in life - both big and small. Whether that's the tender moment of coming home from the hospital wearing Quincy Mae, learning to ride a bicycle wearing Play, braving the first day of school in a Rylee + Cru outfit or celebrating a wedding wearing Noralee, we want to walk with your family through it all. And as we continue to grow, we hope you'll grow with us. Thank you for being part of our family.

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What Others Are Saying...

  • "We love R+C! The majority of my child’s wardrobe has been Rylee + Cru for a couple of years now. Top quality, timeless prints, and heirloom fabrics + design. We are certainly big fans and will continue to support throughout each season!"

    - Abbie

  • "With 4 daughters, Rylee + Cru is a staple in our home. I purchased this for my 8 year old for summer photos and absolutely love it. It is so soft and the gingham is timeless. The sage color is neutral enough to easily pair with all our other outfits. Highly recommend!"

    - Meg

  • "Bought this for my son for family photos on the beach---he loves button down shirts and it looked adorable on him. As always, the quality, materials and how it photographs are amazing. I am a photographer and Rylee and Cru items are my go-to for all of my family photos."

    - Nicole

  • "We love this little yellow submarine set. One of our baby’s favorite songs is yellow submarine so when I saw this set I had to snag it. It runs a bit big which is great because it’ll last a bit longer. I love that you can use each piece as a separate or they can be worn together so I feels like you can get many outfits out of it. Baby is 15 months and we got the 18-24. He’s got plenty of room to grow."

    - Ashley

  • "I LOVE LOVE LOVE R&C’s waffle material and the slouch fit. We have a couple patterns and colors and I will always buy the newest version when it comes out."

    - Keila

  • "This dress is so pretty in person!! Debating on buying in the other color. One of those “every day” looks that makes your little one look like a million bucks! Such sweet blue and cream touches."

    - Kiara

  • "The fabric is light and soft and just perfect. The vintage stripe has been one of my favorites this season. The jumpsuit fit TTS and I appreciate that it has buttons at the legs for easier changing"

    - Megan

  • "Prints are so good I had to order them all. Love how soft the material feels and how wonderful it holds up to all the washes from a busy baby. Completely obsessed."

    - Ashley

  • "Rylee and cru has the cutest clothes and amazing quality too! Their customer service was so friendly, quick response time, and helped to resolve my problem. Can’t recommend Rylee and cru enough!"

    - Peyton

Everyday basics that are anything but.

Children (2Y - 14Y), Women (XS - XL)

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Especially friendly + organic fabrics for tiny ones and toddlers.

Children (NB - 5Y)

Shop Quincy Mae

Charming choices for celebrations of all sorts.

Children (3M - 12Y)

Shop Noralee

Blog Posts

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  • Rylee + Cru AW26 Drop 3 | Lookbook

    Rylee + Cru AW26 Drop 3 | Lookbook

    Filled with sweet, festive pieces made for all the little moments that make the Christmas season feel so special. From cosy gatherings to dressed-up celebrations, these are the looks we’ll...

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  • Rylee + Cru AW26 Drop 2 | Lookbook

    Rylee + Cru AW26 Drop 2 | Lookbook

    Rylee + Cru AW26 Drop 2 | Lookbook Launching 08.09.26 Inspired by the great outdoors, AW26 Drop 2 features cute knits, playful prints, trans-seasonal layers, and timeless outerwear made for...

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  • Save the Date: Rylee + Cru Drop Two

    Save the Date: Rylee + Cru Drop Two

    Meet Us in the Mountains Rylee + Cru Autumn Winter 2026 Drop Two Launching 08.09.26 A new chapter of AW26 is just around the bend. Drop Two brings cute layers,...

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